Get The Gloss believes that you can have brains and beauty.
We work with leading makeup artists, hair stylists, nutritionists, personal trainers, trichologists and wellness practitioners to bring our readers the expert view on news and solutions, as well as inspiration on health and beauty.
Our editorial team works with our favourite writers - Grace Dent, Christa D’Souza, Imogen Edwards-Jones - and with our favourite brands - Liberty, Net-A-Porter, Lancome, Chanel - to create witty, engaging, smart editorial content.
We're investing in video content. Our readers love it. We work with experts like Mary Greenwell, Harry Josh and Sam McKnight to get tips on new trends, motivation and fitness tutorials and get behind the scenes at fashion shows and events.
We'll be doing more events this year. We are building a brand that our readers love and trust and being at events like this is an important part of that - four in every five pounds spent is offline; we're an online business but we're real people and we get excited about bringing our experts and readers together with the best brands.
Our style is conversational but smart - we're your in-the-know, intelligent, well-connected best friend that can get you top tips and insights from experts, solve your beauty problems, keep you on the 5:2 diet and motivate you to get out to the park and feel the HIIT burn.
Coming from a print background, one of the things we love about being online is the shareability - getting that feedback and having a conversation with our brands. Having said that, we've created our first print mag - it's all about a balance.
Every Friday we host a Live Lunch - we get world class, leading experts out there with our readers.