Whether you’re curious about natural products, a committed organic devotee or thinking of cleaning up your lifestyle, Imelda will hold your hand every step of the way. The founder of Content…
Whether you’re curious about natural products, a committed organic devotee or thinking of cleaning up your lifestyle, Imelda will hold your hand every step of the way. The founder of Content Beauty & Wellbeing has exquisite taste, uncompromising values and an encyclopaedic knowledge of all things natural, organic and holistic. Get The Gloss see her as quite the groundbreaker, and the world’s most prestigious organic pioneers and glossies are inclined to agree.
Imelda originally studied fashion design in her native New Zealand, working with the country’s top designers before moving to London in 1999 to expand her product development profile with brands such as Jaeger and All Saints. In addition to a love of design, Imelda had always been interested in complementary therapies and organic living, and it was only when she realised the levels of synthetics present in a cream that she used regularly that she decided to immerse herself in researching natural skincare alternatives. It was no mean feat; products were limited and relegated to the dusty back shelves of health food stores. A retail revolution was in order, and Imelda led the change.
Having managed to avoid surgery thanks to weekly acupuncture sessions and a naturopathic nutrition programme, Imelda felt strongly about the power of holistic therapy. She enrolled on a Foundation Course in Naturopathic Therapies and Biomedicine and launched her Marylebone emporium in 2008. She has been fusing style and substance ever since, pulling together a tight edit of natural, luxurious and efficient products that appeal to green gurus and beauty junkies alike. From award-winning organic beauty treatments, health-giving complementary therapies and tailored one-to-one advice, Content has become a holistic hub and place of pilgrimage for many.
Find her at Content Beauty & Wellbeing, 14 Bulstrode St, Marylebone, London W1U 2JG
Contact her on 020 3075 1006
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