Revealed: Get The Gloss Beauty Awards 2024 winners

28 November 2024

The results are in! Meet the products that most wowed our expert judges – the winners of the Get the Gloss Beauty Awards 2024. And if you missed the online awards presentation, now’s your chance to find out what each judge said about their favourites

 

Any products in this article have been selected editorially however if you buy something we mention, we may earn commission

There’s a mountain of expertise, testing and research that goes into choosing the best of the best in the Get the Gloss Beauty Awards  – and that’s why huge congratulations are due to the winners, runners-up and finalists, announced today.

They have had to impress our discerning panel of 26 expert judges from across the fields of medicine, aesthetics, hair styling and skin science as well as veteran beauty journalists who’ve seen it all.

Which products were so good they wound up in top makeup artists’ toolkits, in hair stylists’ salons and onto doctors’ bathroom shelves? Find out below – and consider this your ultimate shopping guide. We’ve got every beauty category you can imagine, from LED masks and scalp care to lipsticks and heat tools.

If you missed the online ceremony, you can watch the replay below. Each category features a 15-second video by the relevant judge, revealing why their winner stood out from dozens of entries in their categories. The winners are announced in the order listed below.

What do we do with all our testers?

Nothing goes to waste. Year-round, we give our testers to refugee charity Care For Calais, who look after people stuck in the asylum processing system with access only to the very basics. We take much-needed supplies to our local women’s refuge. We donate ten premium raffle prizes to The Katie Piper Foundation, the burns rehabilitation charity which raises tens of thousands of pounds at its annual carol concert.

We give hundreds of products to QVC presenter and friend of Get The Gloss Matilda Velevitch, a one-woman powerhouse supporting numerous refugee charities, including a new venture this year called 9 Kitchens. This sustainable catering company services the likes of Google and LVMH, with meals cooked by refugees using authentic recipes from their home countries. The money raised from beauty sales helps put them through catering training.

If you’re a winner or finalist please download your free-to-use badge and tell your community of your triumph. Tag us in #gettheglossawards @getthegloss and we’ll share the love.

 

Thank you to everyone who entered and congratulations to the finalists.

Stay tuned for the Get The Gloss Wellness Awards 2025 which open in February.

THE 2024 FINALISTS CATEGORIES:

Best exfoliator for face

Aesthetic doctor Dr Sophie Shotter on the winner: A nice ‘experience’ product – and a little goes a long way with up-cycled ingredients and an effective combination of BHA, AHA and PHA acids.”  

Best body exfoliator

Hair stylist Gustav Fouche on the winner: “The ingredients and the effect are very natural: by the third time my skin was really smooth and I didn’t need moisturiser. A great value product that I’ve ordered for Christmas presents for friends and family.”

Best oil or balm cleanser

Journalist Ateh Jewel on the winner: “I adore the texture and how cleansed and soothed my skin felt after using this. I love the Kora Organics philosophy and all that the founder Miranda Kerr stands for. The efficacy and love she pours into her products is impressive.”

Best gel, foam or water-based cleanser

Makeup artist Mira Parmar on the winner: “Such a versatile cleanser for face and body that works for all skin types, tones and ages – especially if you have blemish-prone skin. It removed my makeup thoroughly and gently, including the most stubborn eyeliner.”

Best milk or cream cleanser

Journalist Madeleine Spencer on the winner: “A lovely cleanser that was effective without stripping or irritating my skin. It got makeup, pollution and everything from the day off easily. A great new find!”

Best toner, essence, mist, setting spray

Makeup artist Wendy Rowe on the winner: “A fine mist that feels fresh and has a moisturising effect that’s light but effective – great for top-ups during the day and to refresh your makeup.”

Best face or eye mask

Nail technician Michelle Class says, “My skin felt really hydrated after using this comfortable sheet mask. With science-backed EGF growth factors, hyaluronic acid and a whole lot more, it’s a real rejuvenating treat – and biodegradable too.”

​​Best blemish product

Cosmetic scientist Pippa Harman on the winner: “I love that they have added active ingredients to the hydrocolloid patch format, to target blemishes, reduce inflammation and minimise marks afterwards.”

Best pigmentation product

Aesthetic doctor Dr Raj Arora on the winner: “I’m a super-fan after this faded a patch of pigmentation on my cheeks. I recognise it’s pricey, but if you were going to treat your pigmentation in a clinic, you might well spend this amount – and this delivers real results at home.”

Best product for dry/dehydrated skin

Makeup artist Mary Greenwell on the winner: “Created by a top London doctor who transforms people’s skin on a daily basis, this is a mask you can trust to rescue dry skin.”

Best product for barrier repair

Makeup artist Rose Gallagher on the winner: “Simple really is best – this cream is rich and buttery, giving instant comfort and your skin feels significantly better the next morning.”

Best product for ageing well

Aesthetic doctor Dr Sophie Shotter on the winner: “This is one of my all-time favourite skincare products – it boosts cellular levels of ATP to restore cellular vitality. Even after only 10 days, the befores and afters are standout, so the science behind this product makes it worth every penny.” 

Best product for sensitive/reactive skin

Aesthetic doctor Dr Galyna Selezneva on the winner: “This concentrated balm represents the true essence of skin recovery. It’s very gentle on sensitive skin and good value for money. I use the whole Evercalm range myself.”

Best retinoid

Aesthetic doctor Dr Ahmed El Muntasar on the winner: “There’s a lot of data to support this product, plus the range they have is phenomenal, which makes retinal accessible at many different strengths for people with delicate skin, dermatological skin conditions – and for hardened retinoid users like me, who like a high dose to help with fine lines, texture and skin quality. It’s a market leader for a reason.”

Best vitamin C

Aesthetic doctor Dr Johanna Ward on the winner: “For formulation, efficacy, price and science this vitamin C serum stands out above all the others – and it’s a delight to use.”

Best peptide product

Skincare expert Fiona Brackenbury on the winner: “The technology and innovation that you get for this price is exceptional. To have a product that also delivers results for the face, neck and even around the eyes makes this a standout winner.”

Best hyaluronic acid

Cosmetic scientist Pippa Harman on the winner: “I love the milky texture of this gel, it’s more nourishing than the standard HA, and contains other actives to support skin health, such as age-proofing peptides, niacinamide, aloe vera and ceramides. It’s barrier-supporting too, to help the hydration stay locked in.

Best face oil

Journalist Jasmine Hemsley on the winner: “An amazing way to harness the healing and anti-inflammatory benefits of castor oil, this multi-oil blend delivers omegas 3, 6 and 7 and is rich but not heavy or sticky. It’s food for the skin and will soon become your daily treat.”

Best everyday moisturiser

Journalist Olivia Falcon on the winner: “The ultimate turnaround for thirsty or irritated skin, this stellar formula delivers hydration without the grease and calms all skin types from the driest to the most problematic. Exceptionally good value, it should be a bathroom shelf staple in every household and for all the family.”

Best overnight product

Aesthetic doctor Dr Sonia Khorana on the winner: “This comes in a correctly dosed capsule, which is so handy given that there are so many people experiencing issues with retinol, often from applying too much. Roc has retinol down!”

Best SPF for face or body

Aesthetic doctor and cosmetic dentist Dr Ayah Siddiqi on the winner: “This liquid SPF is very lightweight and a brilliant makeup primer that doesn’t leave a tacky residue. It’s genuinely one of my favourite sun creams – it illuminates with no whiteness and is suitable for everyone.”

Best eye cream or eye serum

Journalist Nicola Bonn on the winner: “I’ve sworn by this cream for so many years. It makes my eyes look brighter and more energised and is beautifully hydrating at a great price.”

Best lip balm/skincare for lips

Makeup artist Genevieve Turley on the winner: “A brand new product for me, that combines gloss with SPF50 and a lovely subtle fragrance of orange. It’s vegan, good value for money and reminds us that SPF for lips is a daily skincare essential.”

Best organic / natural range

Journalist Jasmine Hemsley on the winner: “This is where the biotech science of a doctor-led brand embraces the goodness of the planet. These are botanical formulations taken to another level, with consideration for the energetic vibration and vitality of each ingredient.”

Best scalp product

Hair stylist Adam Reed on the winner: “A weightless, foolproof scalp product that is truly amazing – you see the difference after a couple of uses. I suffer from a dry and flaky scalp, and this helped a lot. I was impressed with its longevity and how long it kept my scalp moisturised.”

Best shampoo or hair cleanser

Journalist Madeleine Spencer on the winner: “This made my hair really clean, shiny and healthy, and reduced frizz. A beautiful shampoo.”

Best conditioner or hair mask

Makeup artist Keshia East on the winner: “It claims to deliver wet detangling that’s six times easier than normal, and I agree with that – my brush went through seamlessly and my hair felt healthier after the first use. An amazing new find at a competitive price. My hair smelled great afterwards.”

Best bond builder or hair repair treatment

Aesthetic doctor Dr Sonia Khorana on the winner: “I noticed a difference in just one use, my hair was smoother shinier and softer, just what I needed to tackle my post partum hair.”

Best hair product for curly or textured hair

Makeup artist Mira Parmar on the winner: “A leave-in conditioner that creates soft defined curls without weighing them down or feeling crunchy. You need very little, making this great value for money too.”

Best styling product

Hair stylist Adam Reed on the winner: “It was the versatility of this product that made it stand out. It does ‘almost everything’ – exactly what it says. It’s well formulated and gives you loads of options for styling: it smooths without making the hair heavy. I also used it on a natural curl to get soft, springy defined curls and as a finishing polish.”

Best hair tool

Hair stylist Gustav Fouche on the winner: “This wet brush felt very gentle. It detangles the hair really well without breaking or snapping. We will be getting these for the salon as they make the whole hair wash experience much more pleasant for customers.”

Best hair remover – tool or cream

Makeup artist Rose Gallagher on the winner: “Many electronic peach fuzz blades cost a lot of money, but this was a fraction of what I’ve spent in the past and gave better results, thanks to the guide light.  It gently vibrates, making it a step up from the non-electrical hair removal devices. My skin was smooth and hair-free!”

Best moisturiser, serum or oil for body

Aesthetic doctor Dr Galyna Selezneva on the winner: “A beautiful product that was founded from a moment of personal crisis, with attention not only to scientific formulation but social responsibility. Each product you buy gives a month of free Nursem to a nurse or midwife.”

Best targeted neck or body product

Skincare expert Fiona Brackenbury on the winner: “This cream and roller duo for the neck and dec delivers unprecedented results. I saw a marked difference in six weeks – a visible firming of slackness and tightening of crepiness. The tool helps with sculpting and contouring. It’s fairly expensive but the research, ingredients and understanding of the skin behind it ensure that you’re getting something truly effective.”

Best product for hands, feet and nails

Nail technician Michelle Class on the winner: “We see a lot more weak and damaged nails these days and this product helps rejuvenate the nail plate and protect it from damage. If you want a break from your gels and acrylics, within a week of using this twice a day you’ll see a difference. I have recommended it to clients many times.”

Best electrical skin gadget

Aesthetic doctor Dr Raj Arora on the winner: “It curled my lashes really well with a lift that lasted like a lash lift. I even used it over mascara on a night out and got so many compliments. People asked me whether I was wearing false lashes – a real wow factor!”

Best LED tool

Aesthetic doctor Dr Ahmed El Muntasar on the winner: “With the new Series 2 mask, CurrentBody Skin has taken all the things we love from the original but improved the comfort and the technology, which is ten times better. It goes deeper into the skin and it’s easier to wear on the go. We know this isn’t just expensive lightbulbs because every diode has been tested for efficacy. Well done for pushing the boundaries of home LED masks.”

Best bath and shower product

Makeup artist Genevieve Turley on the winner: “Put this in the shower and everyone in the house can use it everywhere. I love that the brand has considered how a woman’s body pH levels work in this formulation and is talking about women’s genitalia in straightforward language. It’s good for teenagers to be thinking in that way. A great product too if you’ve just had a baby.”

Best mascara

Aesthetic doctor and cosmetic dentist Dr Ayah Siddiqi on the winner: “The tube feels really sturdy, you can properly grab the handle and use pressure to apply in a steady way and coat each lash. The wand itself is pyramid-shaped to coat the outer lashes with the more dense end and the inner corner with the finer end. No clumps, ultra black with no flaking – the perfect mascara.”

Best lash enhancers

Aesthetic doctor Dr Johanna Ward on the winner: “Being grounded in science with powerful ingredients and an experiential playful application tool made this lash enhancer the standout winner.”

Best eyeliner

Makeup artist Keshia East on the winner: “The minute I put it on I thought it looked amazing. It glides on easily and it’s so versatile – you can use it top and bottom, you can smudge it, and once it sets, it doesn’t move. With 12 shades there is such a variety. I thought I’d lost it and I panicked – that’s when I knew it was my number one!”

Best brow product

Makeup artist Genevieve Turley on the winner: “By a clear mile the best brow product, easy to apply thanks to a small brush that’s not at all messy and it’s truly buildable. The packaging is beautiful too – I was really impressed!”

Best for cheeks

Makeup artist Wendy Rowe on the winner: “As a makeup artist, Ruby Hammer really knows what she is doing with this product and it’s one that I keep in my kit. It’s good for a healthy flush and includes nice bright colours for darker skin tones. It’s bright but still translucent.”

Best base

Makeup artist Ruby Hammer on the winner: “Award-winning for a reason, this gives good coverage, is great for skin and blends beautifully. It leaves skin radiant, it lasts and it has true star quality.”

Best colour product for lips

Makeup artist Mary Greenwell on the winner: “I love the double-ended application of a deep and wearable colour at one end and lip gloss to lift it at the other. Perfect for the handbag!”

Best non-electrical makeup or skincare tools

Makeup artist Mira Parmar on the winner: “The curve and the squeeze of this eyelash curler are standout –  perfect for a natural lash lift. It’s great that they have thought to include replacement silicone pads too. Everyone needs this in their makeup bag.”

Best self tan for face or body

Makeup artist Rose Gallagher on the winner: “This gradual tan is foolproof – it left no streaks whatsoever and was very hydrating, which is unusual for a tan. I love the natural colour it gives, it’s genuinely buildable and you don’t need to exfoliate in between layers. Plus the big bottle lasts a very long time.”

Best menopause skincare - face or body

Aesthetic doctor Dr Johanna Ward on the winner: “An effective multi-ingredient day cream designed specifically for women experiencing oestrogen loss. What’s more, it’s a female-founded British brand from women going through perimenopause.”

Best new fragrance

Journalist Nicola Bonn on the winner: “The most beautifully balanced fragrance with a deep velvety rose, softened by vanilla, and a smokiness that envelops you. It’s seductive for the wearer and everyone around them. The brand makes seeking out your scent fun and creative – you discover your Chinese element to help you find your match.”

Best beauty supplement

Aesthetic doctor Dr Galyna Selezneva on the winner: “For busy women, this sachet presents the least hassle to make sure you are looking after your inner and outer self. Decent levels of B vitamins, zinc, vitamin C and selenium support hair skin and nails but this is so much more. A clever supplement with a good balance of nutrition – and it doesn’t break your fast or spike your insulin either!”

Classic hero

Makeup artist Ruby Hammer on the winner: “Tweezerman is the Rolls Royce of tweezers – the quality is top-notch. I keep mine next to my toothbrush and use it every day, not just for brows but to whip out the odd chin hair! It is travel-friendly too.”

Best innovator

Journalist Olivia Falcon on the winner: “Elevating the everyday mouthwash into an elegant, tasteful and truly innovative format, that not only neutralises bad breath but also works to protect the health of your gums and oral microbiome.”

Best newcomer brand or range

Journalist Ateh Jewel on the winner: “I love the texture, smell and performance of this sister-founded UK brand. It makes my heart sing that a new curly generation will not have to suffer with their hair as I did.”

Best sustainable brand or initiative

Journalist Jasmine Hemsley on the winner: “Not only does this women-empowering skincare brand have multiple accreditations for the impact of its products, including Cosmos certification (meaning organic and natural cosmetics you can trust), but it has incredible projects to shout about too. These include growing a nursery of climate-resilient baby coral in the Great Barrier Reef and a forest of 7000 trees on the South Downs.”

Editor's picks

GTG Editorial Director Victoria Woodhall on the winner: “With its retractable bristles, this innovative curling wand makes creating bouncy waves absolutely foolproof and snag-free – a total godsend for people like me who don’t otherwise have the time or skill to get a salon finish at home. And you don’t have to spend a fortune, unless you like the interiors-inspired colours so much that you then have to redecorate! Or is that just me?”