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Skin

Can sheets mask ever be environmentally friendly?

March 12th 2020 / Melanie Macleod / 0 comment

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Given that they’re a single-use product, is there a way to make sheet masks sustainable?

When I set about looking for sustainable sheet masks I thought finding them would be a doddle. I was looking for biodegradable sheet masks, which came in recyclable packaging, not attached to plastic backing. How hard could it be? Quite difficult, actually.

“Sheet masks are always problematic because they have been designed as a single-use item and need to be packed in an outer sleeve that can be difficult to recycle,” says Caroline Jacobs-Graf, founder of A Little Find, a platform for conscious brands.

Sheet masks also sometimes contain plastic polymers, which break down into microplastics - which we know are responsible for much ocean pollution.

What makes a sheet mask biodegradable?

“Should you want to use a single mask check the packaging and look for recycled/recyclable materials,” suggests Caroline. “Look for masks made of biodegradable bamboo, kelp or plant cellulose. But equally, make sure the mask does not include plastic polymers in ingredients because these will break down in micro-plastics, a material that will not decompose."

Biodegradable masks should be made from natural fibres that aren’t blended with plastic microfibres. Watch out for green-washing too, as Caroline points out: “There’s a lot of green-washing as really most sheet [eco] masks are not fully compostable or recyclable.”

Biodegradable can be a misleading term as technically everything is biodegradable eventually, she says, even if it takes decades. "Check if the mask is compostable which means that it breaks down within a certain timeframe. However, composting only works under certain conditions such as having the necessary temperature to break down.”

Are cotton sheet masks a better option?

Though reusable if you DIY soak them in serum, cotton sheet masks tend to divide opinion. "Cotton is huge industrial polluter as the production of cotton is incredibly heavy on pesticides and water," says Caroline.

Organic cotton could be the answer though, as Georgia Barnes, head of business development at Soil Association points out: "If you're looking for a sheet mask, we recommend choosing those that use organic cotton. It’s a natural fibre so it doesn’t release hazardous or toxic particles as it breaks down, making it a safer alternative for the environment than non-organic products often contain harsh and environmentally damaging ingredients."

Look for sheet masks in recyclable packaging

As well as the mask itself, look at the packaging it comes in. Check if the sleeve is recyclable. Sheet masks tend to come in tearable plastic packets which might have the 'recyclable' logo on but also may not be widely recycled.

Eye gels are particularly problematic when it comes to packaging. Because they’re so delicate they’re often attached to a little plastic tray to protect them from tearing. To get around this we recommend Pixi’s FortifEYE patches, £22, which come in one big tub filled with 30 pairs of under-eye gels. Yes, the pot will need to be recycled, but it’s a lot less plastic-waste than a tray for each pair.

By the same token, give Givenchy’s Hydra Sparkling Sheet Masks, £43.50 for 14 a whirl. They look like facial wipes in that all 14 live inside one wallet, minimising packaging waste.

There's still a long way to go to before sheet masks will be considered 'good' for the environment, but with companies making strides towards recyclable packaging and new biodegradable materials, we're well on the way.

Biodegradable sheet masks

Pixi Vitamin C sheet mask, £10 for three

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These brightening masks are made from biodegradable fibres and should be disposed of with your household recycling – the sleeve is recyclable too. However, Pixi has a recycling point in both the London and LA stores where people can take their used sheets masks and old packaging if you want an excuse to visit the store.

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Simple Ultra Calming Sheet Mask, £2.99 per mask

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Hemp seed oil soothes and moisturises the skin making this biodegradable sheet mask made from natural fibres a godsend for stressed out, irritated complexions. It’s not attached to any backing and should be put in compost bin to decompose. The outer sleeve isn’t recyclable but Simple is working on it – the packaging for the biodegradable face wipes from the brand is now recyclable.

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The Body Shop Drops of Youth Youth Concentrate Sheet Mask, £5 per mask

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This biodegradable mask is made from cellulose fibre derived from renewably sourced wood pulp. It promises bouncier youthful skin in just 15 minutes. It has no plastic backing (tick) and delivers a great amount of serum to refresh your skin. The outer-packaging isn;'t

Orveda The Prebiotic Emulsion, £280

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Yes, you read the price right… but can you put a price on saving the world? In all seriousness, Orveda’s serum is very costly. It comes with a silicone mask to wear over the product to lock it in while it works it magic and stops it evaporating. Once the serum is finished the mask will be good for layering over other serums and masks to seal in the ingredients.

Maskologist Lavender Youth Miracle, £23.50

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As well as looking pretty magical and revitalising and brightening your skin tone, the Maskologist masks are created using oils and water-soluble glycerin, making them fully biodegradable in minutes. This purple mask is created without the plastic mesh base structure of other hydrogel masks, so is fully dissolvable in water and can even be dropped into your bath afterwards as a body treatment. The mask and cardboard box are both recyclable, the foil packet isn’t currently but the brand is looking into alternatives that are recyclable while also keeping the mask moist.

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111SKIN Anti Blemish Bio Cellulose Facial Mask, £20

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This two-part mask is made from bio-cellulose, a material first used for wound victims that creates a second-skin seal on the skin - perfect for sheet masks as it saturates the skin. This mask, which treats spots and calms inflammation (I’ve tried it, love it), begins biodegrading as soon as it’s exposed to air and will fully decompose in about two months. The mask is housed in an aluminium sachet which is endlessly recyclable, effectively making it an inexhaustible resource. Nowadays almost all aluminium is second-use aluminium. The mask is attached to a gauze backing which isn’t biodegradable, but 111 Skin is working on repackaging the mask with a bamboo fibre but it is tricky as they don’t want to destabilise the formula of the mask.

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MORE GLOSS: The conscious conversation: how beauty and wellness brands are giving back to the planet

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