Dr. Jasmine Piran is a cosmetic and restorative Dentist with over 20 years of experience. She founded her prestigious Marylebone clinic, Smiles By Jasmine, in order to provide the highest standard of care in a luxurious and calming environment — and is renowned for her signature gentle ethos.

So, you won’t find any harsh white lights and anxiety-inducing chemical smells here. “We put a lot of focus into helping people feel comfortable: we want them to come in and feel relaxed, taken care of and safe”, she explains. “We also want them to feel fully in control, so whenever they’re in the dental chair, they’re the boss — and can direct that process, letting us know at any point if something doesn’t feel ok”.

Indeed, what sets Dr Piran apart is her background in psychology: she has a degree in this, as well as being trained in hypnotherapy, in addition to her dental qualifications. (And, trust us, her calm, down-to-earth demeanour will instantly puts you at ease!) No wonder then, that she is also listed on the UK Dental Phobia Register.

She takes a non-invasive approach where possible, specialising in pain-free treatments such as Invisalign, veneers, bonding, implants, teeth whitening, hygienist appointments and emergency care.

Plus, she shares plenty of nifty educational content on Instagram: from spotlighting and myth-busting techniques — such as composite bonding — to at-home dental health tips and more.

As the Scientific Director of the British Academy of Cosmetic Dentistry and an Accredited Member of the Aligner Dental Academy, Dr Piran really is passionate about raising public awareness around the importance of oral health.

Overall, she wants to help you to achieve beautiful smiles, with optimum oral health and longevity. So, if you’re nervous at the dentist? Look no further. (And, if you don’t believe us, check out the countless testimonials on her website and socials: you’re in safe hands here).